sustainable events

On the way to sustainability: FAQ

Please find below answers to questions you may have about d-side’s first Experience day.

1.Why organise Experience Days?
d-side Experience Days are a commercial and educational initiative with the following aims:

  • Present the new positioning of d-side Event-Interactive-Brand experience.
  • Boost awareness of d-side with existing clients, reactivate non-active clients and recruit new ones.
  • Encourage clients, suppliers and colleagues to adopt a more eco-responsible behaviour and make sustainable choices.

Want to optimise the sustainability of your business event management?

Tips & tricks

Choose an event manager with a sustainable approach to event management, eco-responsible catering production and socially responsible human resources management.

Motivate employees, partners and vendors to adopt a sustainable attitude.

Choose an appropriate eco-responsible venue (close to public transport, with an eco-responsible energy policy, etc.).

Reduce negative impacts of the event, especially on the environment:

Want to optimise the communication campaign  of your sustainable business event?

Tips & tricks


Choose a communication agency with a sustainable approach to B2B communication.

Analyse your real needs and opt for the most sustainable communication campaign:

  • Digital communication tools or print?
  • Tailor-made tool development or adaptation of existing tools?
  • Simple or rich communication process? (Invitation, registration reminder, registration, event reminder, last minute reminder, information share point, thank-you mail, survey)

Digital campaign:

  • Reduces negative impact especially on environment
  • Increases sustainable benefits of the campaign

Want to optimise sustainability by using digital solutions?

Tips & tricks

Analyse your real needs and opt for the best solution:

  • Tailor-made digital communication tools
  • Adaptations of existing online tools
  • Additional event pages on existing corporate website

Use e-communication tools to invite your target group(s).

  • Invitation e-mail linking to your event website for more info, registration, etc.
  • Reminder e-mail
  • Thanks for having attended e-mail

Use online tools for your whole event communication campaign.

Want to choose the most sustainable venue for your business event?

Tips & tricks
Selecting a sustainable venue is not easy.

No certified label exists yet in Belgium. The best way is to choose a venue showing evidence of a sustainable approach.

Define clear objectives and set your priorities:

  • Central location
  • Accessible by public transportation
  • Favour a sustainable venue or event concept

Check if there is a clear sustainability policy and/or a person in charge of sustainability in the selected venue.
Request evidence: a written chart is a clear indication that the managing team of the venue is concerned and active.

Venue equipment:

  • Favour a pre-equipped venue with audio-video installation, electrical power, heating system
  • Use preferably tables and chairs that are already installed in the venue (avoiding additional transport).

Want to optimise the sustainability of your business incentive  or team building event?

Tips & tricks

Choose a supplier with a sustainable approach to business incentives and team building.

Incorporate the sustainable development theme into the incentive as a common thread.

Opt for one high quality event instead of two lesser events.

Activities:

  • Opt for CO2 neutral activities: walking, bike, Segway, etc.
  • Consider wellness and balancing activities.
  • Consider integrating your event into your corporate sponsorship programme.
  • Consider social or charitable activities (e.g. Marolles area, retirement home, orphanages, etc.) with a real and sustainable added value for underprivileged people or organisations.