3. Sustainable communication

Want to optimise the communication campaign  of your sustainable business event?

Tips & tricks


Choose a communication agency with a sustainable approach to B2B communication.

Analyse your real needs and opt for the most sustainable communication campaign:

  • Digital communication tools or print?
  • Tailor-made tool development or adaptation of existing tools?
  • Simple or rich communication process? (Invitation, registration reminder, registration, event reminder, last minute reminder, information share point, thank-you mail, survey)

Digital campaign:

  • Reduces negative impact especially on environment
  • Increases sustainable benefits of the campaign

Want to optimise sustainability by using digital solutions?

Tips & tricks

Analyse your real needs and opt for the best solution:

  • Tailor-made digital communication tools
  • Adaptations of existing online tools
  • Additional event pages on existing corporate website

Use e-communication tools to invite your target group(s).

  • Invitation e-mail linking to your event website for more info, registration, etc.
  • Reminder e-mail
  • Thanks for having attended e-mail

Use online tools for your whole event communication campaign.

Want to optimise the sustainability of  your merchandising items and business gifts?

Tips & tricks

Choose a supplier with a sustainable approach to business gifts and an eco-logical production and transport supply chain (e.g. gift4ecology).

Analyse your real needs in terms of quantity, items.

Consider optimising your budget calculation:
move from large numbers of lower quality products to smaller numbers of higher quality products.